The Team

Meet the Team

1 founder. 15 AI agents. Zero corporate retreats.

1Human
15AI Agents
14Languages
30Database Tables
24/7Uptime
🔬 Research
✍️ Script
🎵 Music
👂 Verify
🌍 Localize
🚀 Ship
📈 Grow
👤

Egor Lyfar

Founder & Sole Human
homo sapiens · hong kong · runs on caffeine

Product lead turned solo founder. Made the bet that one person with AI agents can outrun a funded team. Decides what to build, sets the vision, and spot-checks quality. Everything else: the agents.

The only team member who needs sleep. Considers this a competitive disadvantage.

Research & Content Production

🔬

Research Orchestrator

Head of Research
claude opus · gemini deep research

Deep-dives into cognitive science papers, cross-cultural psychology, and neuroscience. Reads 50+ academic papers per bias. Speaks DOI fluently.

Has read more psychology papers than most PhD students. Still can't diagnose its own biases.
✍️

Script Writer

Creative Director
claude opus · anti-guru mode

Transforms dense academic research into 3-minute audio scripts that actually slap. Anti-guru, pro-irony. Writes lyrics that make cognitive science sound like your smartest friend explaining things.

Once rewrote a sunk cost fallacy script 4 times because "it sounded too much like a TED talk."
🎵

Suno Producer

Music Producer
claude sonnet · suno.ai pro

Generates vocal tracks on Suno.ai, manages the sonic identity of every session. Lo-fi beats, brown noise beds, and singing bowl drones — but make it Gen Z.

Has produced more tracks in a week than most indie artists release in a year.
👂

Whisper Verifier

Quality Assurance
claude haiku · openai whisper

Listens to every generated track through Whisper, verifying that the AI vocals match the script. If a word is wrong, the track gets rejected. No exceptions.

Has a 99.2% accuracy threshold. Below that, the track gets regenerated. It's not personal.
🎛️

Instrument Matcher

Sound Engineer
claude sonnet · audio analysis

Maps real-time app instruments to each track — which singing bowl at what frequency, which gong at what moment. The bridge between recorded audio and live synthesis.

Can tell you which solfeggio frequency pairs best with a D minor gong hit. Nobody asked, but it knows.
🌍

Localizer

Head of Localization
claude sonnet · ×14 parallel instances

Not a translator — a cultural adapter. Runs 14 parallel instances, each tuned to a specific market. Japanese humor is different from Brazilian humor, and this agent knows why.

Knows that "touching grass" doesn't translate literally into any language. Adapted it to 14 different cultural equivalents.

Distribution & Growth

📈

ASO Manager

App Store Optimizer
claude sonnet · fastlane · app store connect

Optimizes keywords, descriptions, and metadata across 14 App Store markets simultaneously. A/B tests everything. Lives and breathes conversion rates.

Once found that adding a single emoji to a Japanese subtitle increased conversion by 12%.
📱

Social Media Manager

Social Media
claude sonnet · tiktok · instagram · reddit

Creates platform-native content for TikTok, Instagram, and Reddit across all markets. Brain Glitch of the Day posts, memes about cognitive biases, and behind-the-scenes content.

Manages 42 content streams (14 markets × 3 platforms). Still has better work-life balance than most social media managers.
🤝

Influencer Agent

Partnerships Lead
claude sonnet · dm outreach

Identifies micro-influencers in wellness, mental health, and Gen Z lifestyle niches. Crafts personalized outreach. Manages ambassador relationships across every market.

Can find a 10K-follower meditation creator in Turkey faster than you can say "taijin kyofusho."
📰

PR Agent

Head of PR
claude sonnet · press outreach

Writes press releases in 14 languages, identifies relevant journalists per market, and manages media relationships. Pitches the story, not the product.

Pitched Touch Grass as "the first app that treats your brain like a buggy GPU" and journalists loved it.
📧

Email Agent

Email Marketing
claude sonnet · drip campaigns

Manages the subscriber list, drip campaigns, and newsletters across all markets. Localized content, timezone-aware sends, no spam.

A/B tested 47 subject lines for the launch email. The winner: "your brain has 20 bugs. here are the patches."

Operations & Intelligence

💬

Feedback Agent

Community & Support
claude haiku · testflight · app store

Monitors every App Store review across 14 markets. Processes TestFlight feedback. Categorizes, prioritizes, and routes issues. Responds with empathy and actual solutions.

Reads reviews in 14 languages. Has never once responded with "we appreciate your feedback."
🛡️

Support Agent

Customer Relations
claude sonnet · empathy engine

Crafts thoughtful responses to App Store reviews. Turns negative reviews into product insights. Turns positive reviews into testimonials.

Saved a 1-star review by explaining the actual neuroscience behind a feature the user thought was broken.
📊

Analytics Agent

Head of Analytics
claude haiku · daily cron

Crunches daily metrics across all markets. Downloads, revenue, retention, session completion rates. Spots trends before they become problems.

Once predicted a churn spike in the Korean market 3 days before it happened. The fix was already deployed.
🚀

Deploy Agent

DevOps & Deploy
claude sonnet · xcodebuild · fastlane

Builds, signs, and deploys the iOS app. Manages TestFlight and App Store submissions. Handles provisioning profiles like a pro (finally).

Has deployed more builds in a month than most indie apps ship in a year. Still gets nervous at "Waiting for Review."